FitWood, founded in 2015, is dedicated to human-centered design. FitWood creates design products that seamlessly integrate into Scandinavian interiors, with a strong vision for multifunctionality, longevity, and genuinely active living for the whole family—without compromising on design.
FitWood’s products are designed in Finland and mostly manufactured in the Baltics. The world has not only embraced FitWood’s clever product design but also its choice of materials—eco-friendly birch plywood, which is both visually appealing and durable, bringing natural, well-being-enhancing harmony into home interiors.
FitWood’s product design is led by Helsinki-based designer Laura Meriluoto. In addition to her inventive furniture, FitWood’s future collections will also feature works by other renowned Finnish designers. FitWood, enjoying international success, aims to become the leading pioneer in Finnish design while also promoting Finnish designers on a global scale.
FITWOOD ACTIVE. Maintaining an active lifestyle becomes easier when it doesn’t compromise home décor. FitWood Active is a series of carefully designed products for well-being that are both practical and beautiful.
FITWOOD FOR KIDS. Adopting an active lifestyle starts young. FitWood for Kids is a product collection designed for children that supports the development of motor skills, strength, and coordination, encouraging kids to move through play. These multifunctiona products adapt to different needs as the child grows.